Banner exchange program is quit popular
online and is a means by which a website can advertise itself over a network
without any cash outflow. In this kind of advertisement campaign, barter system
is used under which the advertiser needs to give at least two ads on his
webpage. In other words, if you want to advertise on a network without paying
money then you can choose the banner exchange program. You can provide a
platform to other website so that they may use it to advertisement their own
website and in exchange you can advertise your website.
In this kind of campaign, a credit
system is followed. When you display other website’s ad on your page then you
get a certain credit point for that. When the point reaches a certain rate then
it can be exchanged against an ad. This means when you have enough credit
points then you can redeem that and advertise your website on other pages
without any cash transaction. It is quite popular with the advertisers and is
thus used by many of them. If you wish to use this in your campaign then you
can contact a good online media company and be a part of networks that deal
with banner exchange programs.