Adnetwork is related to online marketing and is a company that helps in bringing an advertiser and the websites together. It basically finds a website which is ready to give out space for advertising. Then it also finds the advertiser who would like to advertise his company via affiliate marketing and is willing to advertise on another website. The ad network helps them come together and ensure that they match each other’s requirement. This matching is done on the basis of target keywords and on other basis depending on the ad networks policy.
If you wish to use online media to reach out to the target clients then you can employ a good advertising campaign and contact an ad network which can provide you with the advertisement space. This is especially important in case of affiliate marketing and when you employ pay per click, banner advertisement and other such things in your ad campaign. You need to advertise the ads on a third party website and the ad network helps you to get in touch with them. Choosing the right ads and the adnetwork can help you to enjoy good web traffic to would turn out to be good for your company.