The term
demography related to statistics which are based on population of a particular
place and is used to categorize on different basis. In terms of internet
demographics refer the statistical data related to the internet population. It
helps you to understand and measure the kind of the visitor’s that visits a
particular site on the internet. It is considered to be very important for the
online businesses as it helps them to determine their target audience and use
the marketing tools which can help them to reach out to them. The internet
surveys are considered to be very important and efficient as it helps the
website owners to understand the internet audience and get the right
demographics about them.
Using the internet
demographics helps the website owners to get to know more about the internet
users. . It is especially very useful for an upcoming website as it allows him
to understand the market better and use the right tool according to it. The
demographics helps the website owners to understand people’s social behavior
and preference. For instance, the internet demographics show that a higher
percentage of teenagers visit the social media sites as compared to people from
other age groups.