The term popup is
associated with the online advertisement campaign and is refers to popup
advertisements. These kinds of ads are popularly used by the websites and are
generally a part of their advertisement campaign. The main purpose of the popup
ads is to get more traffic to the website and diverts people to the advertised
site.
In the popup
advertisement campaigns, a new window advertising the website or its products
opens up along with the window the user is visiting. This is generally
generated with the help of JavaScript. In this case, when the user opens a
website then a new popup window also opens up over the existing window. This way they are able to catch the user’s
attention and can direct him to the advertised website. The popup windows can
be keyword based and in that case they open up when the users types in a particular
keyword.
The popup windows
are considered to be annoying by the user. In this case the user can use a
popup blocker that can block such advertising windows and work on their active
window without any disturbance.
If you need to get
good web traffic to your site then you can contact a company that deals with
online media and can help you get popup advertisement for your ad campaign.