As the name
suggests, the floating ads are advertisements that float over a webpage. In
this case, the ad appears when a user visits a particular page. The ad appears
over the actual webpage and floats for a few seconds which is prefixed and then
disappears. It is a good way to advertise your website or promote your message
as they are noticed by the visitor. Some of the floating ads allow the visitor
to cancel the floating the ad while most of them don’t allow you to use the
mouse while the ad is being displayed.
In case of the
floating ads, the web page is designed in such a way that the ad appears every
time the user opens the page. The ad floats on the screen for a few second and
then settles down on one side of the pages. The main purpose of the ad is to
catch the visitor’s attention and if he found it to be interesting then he can
click on it and is taken to the advertised website. They are considered to be
quite efficient and can help you get good web traffic. So if you want to get
divert traffic to your own site then you can make use of floating advertising
for the same.